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SC04 : Communication, persuasion and social influence
SC04

Description
Objectives:
The aim of this course is to understand some of the mechanisms of human communication using psychological models and tools: influence in groups, persuasion, commitment, submission to authority, non-verbal communication and group dynamics.

Learning Outcomes: 
-analyse everyday communication situations (advertising, group discussions, etc.) using the models and tools proposed by psychology
-understanding the workings of social influence and persuasion
-carry out an observation, a survey or an experiment to explore a psychological and communication issue in greater depth
observe and understand the role of non-verbal communication
-analyse group dynamics
-identify the mechanisms of manipulation in everyday communication situations

Crédits ECTS
4

Langue d'enseignement
Français

Langue d'examen
Français

Langue des supports pédagogiques
Français/English

Acquis d'apprentissage fondamentaux

Entité de gestion (faculté)