| UNIT 1. THE ARCHITECT LIKE BUSINESSMAN
LESSON 1: MANAGEMENT AND POLICY SALES
What do we sell? Types of professional services
How do we sell? Technical and sales policy
Who sell? Types of clients and market research
At what price we sell? Professional fees
Improve what we sell and how we sell. General Strategies
LESSON 2. ECONOMIC POLICY MANAGEMENT AND ADMINISTRATION 1
Manage and administer. Revenues, costs and benefits
The cost study. The annual economic budget
Recommendations and action strategies
LESSON 3. ECONOMIC POLICY MANAGEMENT AND ADMINISTRATION 2
Management of charges and payments
LESSON 4. THE ARCHITECT AND TAXES
LESSON 5. LEGAL FORMS TO CREATE A COMPANY
LESSON 6. METHODS OF CALCULATION OF FEES
Professional fees. The price and value
Low-risk methods
Medium risk methods
High-risk methods
UNIT 2. THE ARCHITECT LIKE ENTREPRENEUR
LESSON 7. Design thinking
Introduction
Methodology of Design Thinking
Development of the methodology of Design Thinking
References
LESSON 8. BUSINESS MODEL CANVAS AND LEAN STARTUP
Introduction
Methodology of Business model Canvas and Lean Startup
Development of the methodology
References